CHAPTER 1

The Evolving Practices of Internal Communication

Internal relations are comprised of communication—both by an organization and interpersonally. Communication is one of the most prevalent activities of any organization (Harris 1993). Communication is needed to coordinate activities among individuals and teams, especially as an organization grows in size or complexity or spreads across borders. Communication coordinates direction from top management and helps employees understand the vision, mission, goals, and objectives of an organization to keep them moving in that direction (Bowen in press). Internal communication, which has been called employee communication (Grunig and Hunt 1984), employee relations, internal relations (Bowen

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