Index
A
Accounts receivable business, 16, 141–143
Arizona tile, 95–96
B
Basic business principles, 29–30, 136
Basic operating formula, 33. See under customer-service
Belief systems, 36–38
Boutique shop, 138–140
Brand
definition, 52
positioning, 53
recognition, 51
Branding Concepts. See under organization
Branding
definition, 52
strategy, 53
Break-even points, 24
Business
models, 44–45
strategies, 44
success formula, 20
Businesses, no follow up required in. See under customer-service
C
Cash
business, 144–146
conversion business, 14–15, 145
cow, 42
gap, 14
harvest, 44
Cash-only policy, 16
Catalogue, 101
Clean and pleasant facility, 68
Communication objectives, 53
Competitive advantage, 1, 2, 7, 24, 32, 36, 42, 45–47, 50–51, 57, 100, 107, ...
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