In the previous chapter, we covered a set of principles that should be in the back of your mind during the development of a digital product. The importance of shared understanding among team members; having opinions, but being prepared to adapt them in the face of evidence; embracing uncertainty; and being data informed, not data driven.
But the greatest of these principles is the one we didn’t yet cover, because it deserves its own chapter. The principle of the Simplest Useful Thing. In this chapter, we’ll
Compare “Simplest Useful Thing” to its famous cousin, “Minimum Viable Product” (MVP) ...
