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Women Business Owners

A New Breed of Globe-Trotters Take On the World

Women must try to do things as men have tried. When they fail, their failure must be but a challenge to others.

—Amelia Earhart, the first woman to cross the Atlantic by plane and the first female pilot to make solo transatlantic and transpacific flights1

I am no loony do-gooder, traipsing the world hugging trees and staring into crystals. I’m a trader. I love buying and selling.

—Anita Roddick, founder of the Body Shop2

I want to start this chapter with a story that relates to businesswomen in the world marketplace. Forty years ago, Harvard Professor Theodore Levitt was ...

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