Older Adults
Eugene Loos1 and Jennifer Romano Bergstrom2, 1University of Amsterdam, Amsterdam, The Netherlands, 2Fors Marsh Group, Arlington, VA, USA
Abstract
This chapter is a review of user research involving eye tracking to gain insights into the extent that age has an impact on the way people navigate websites. It discusses how eye tracking can help researchers to understand the difficulties older adults have when using websites, applications, mobile devices, and other technologies.
Keywords
age differences; age-related cognitive limitations; older adults; senior citizens; usability; UX; web navigation
Introduction
In many countries, the population is aging at a rapid pace. According to the U.S. Census Bureau (2013), there were nearly ...
Get Eye Tracking in User Experience Design now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
