Chapter 5: Building Visibility for Your Personal Profile
In This Chapter
Getting people to Subscribe to your posts
Directing the offline world to your personal Facebook Profile
Using a personal Profile Cover image that supports your business
Using Public photo albums and milestones to spread the word about your business
Supporting your business by posting life events on your personal Profile
Highlighting your business by rearranging apps
Can you count how many things have changed with Facebook in the past year? Some of the most important changes happened in personal Profiles. Beside the transition to Timeline, Facebook opened the door for people who are considered to be public figures to be able to post to Subscribers with their public updates. This is big. We introduce this topic in Book II. In this chapter, we look at a few specific things you can do with building, engaging, retaining, ...