Chapter 2

Creating Your Business Page

In This Chapter

arrow Choosing your Page name and type

arrow Modifying Page settings to match your needs

arrow Going through the steps to publish your new business Page

arrow Sharing your business Page with customers

arrow Managing missteps

This chapter is all about creating your business presence on Facebook by opening a Facebook Page. We always think it’s a good idea to read the instructions before building something new, and we suggest that here, too. Choosing your Page type and category might be very clear-cut for you — or maybe not. Reading and exploring how it works can be an interesting first step.

In this chapter, we take you through the steps to create your Facebook business Page. Then, we show you how to let people know that your Page is open for business. If you’re reading this after you’ve already created an account or a business Page on Facebook, but you might have done it the wrong way, we address that, too.

One way that we enjoy exploring what other people ...

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