Chapter 16

Ten Business Etiquette Tips for Facebook

In This Chapter

arrow Keeping it clean

arrow Maintaining a professional demeanor

arrow Understanding when not to reply

arrow Keeping your info private

As Facebook grows, so do the surprising number of embarrassing faux pas committed by individuals and companies alike. The occasional slips of the tongue, the odd photos, and, of course, everyone’s favorite: the embarrassing tags in notes, photos, or videos.

You can and must protect your brand’s reputation on Facebook, as well as maintain the utmost respect for the Facebook community. The downside is steep; you can lose your Page, your profile, or both. After you’re banned from Facebook, it’s hard to get back in, and by that time, the audience that you worked so hard to build is gone. Therefore, it’s a good idea to abide by the tips and warnings we outline in this chapter.

Don’t Drink and Facebook

This should go without saying, but sometimes our ability to communicate is impaired by drinking. Naturally, drinking and e-mailing or social networking just don’t go together. You’re better off not logging in. It ...

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