(A version of this listing with live hyperlinks is available at FPZLink.)
Anderson, C. 2006a. The Long Tail: Why the Future of Business Is Selling Less of More. New York: Hyperion.
Anderson, C. 2006b. “About Me” (The Long Tail Chris Anderson’s blog). www.longtail.com/about.html
Anderson, C. 2009. Free: How Today’s Smartest Businesses Profit by Giving Something for Nothing. New York: Hachette Books.
Bertini, M., and O. Koenigsberg. 2014. “When Customers Help Set Prices.” MIT Sloan Management Review 55, no. 4, p. 57.
Bertini, M., and R. Reisman. November 18, 2013. “When Selling Digital Content, Let the Customer Set the Price.” Harvard Business Review Blog. https://hbr.org/2013/11/when-selling-digital-content-let-the-customer-set-the-price/ ...
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