Fighting Churn Customer Behavior: Calculate basic customer metrics

Video description

See how to categorize and check event records for bad data, and then calculate a basic set of interpretable customer metrics.

Product information

  • Title: Fighting Churn Customer Behavior: Calculate basic customer metrics
  • Author(s): Carl Gold
  • Release date: February 2022
  • Publisher(s): Manning Publications
  • ISBN: 10000MNHV202240