Finance for Nonfinancial Managers, Second Edition (Briefcase Books Series), 2nd Edition

Business Planning: Creating the Future You Want, Step-by-Step

In my consulting business I speak to a lot of managers, from for-profit businesses to nonprofit organizations. They are busier today than ever before, it seems, and we find more frequent use of planning. Yet despite the apparent trend toward greater use of business planning methods, a common refrain from some harried business managers is: “We’re too busy running our company to do formal business planning.” Even start-up CEOs, who are creating a whole new company, are prone to add: “If potential investors want to look at something, we’ll do a plan for them, but we certainly don’t need ...