Skip to Content
Find Your Next: Using the Business Genome Approach to Find Your Company’s Next Competitive Edge
book

Find Your Next: Using the Business Genome Approach to Find Your Company’s Next Competitive Edge

by Andrea Kates
November 2011
Intermediate to advanced
304 pages
6h 14m
English
McGraw-Hill
Content preview from Find Your Next: Using the Business Genome Approach to Find Your Company’s Next Competitive Edge

Conclusion

Images

Not every company will be as visionary or as lucky as EMC, or as bold as G.E. Many organizations will never have to think outside of incremental growth to survive. But, for companies that want to, or need to, rethink their current course, understanding the lessons of transformation can accelerate the speed of success.

We can all learn to see between the lines.

We can all ask fresh questions.

We can all tap into the combined genomic elements that make up our business’ DNA.

We can all discover cross-industry trends in plain view and devise novel approaches to growth.

This final note on transformation brings us to the smaller scale moments ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Read now

Unlock full access

More than 5,000 organizations count on O’Reilly

AirBnbBlueOriginElectronic ArtsHomeDepotNasdaqRakutenTata Consultancy Services

QuotationMarkO’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
Julian F.
Head of Cybersecurity
QuotationMarkI wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.
Addison B.
Field Engineer
QuotationMarkI’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.
Amir M.
Data Platform Tech Lead
QuotationMarkI'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Mark W.
Embedded Software Engineer

You might also like

The Personal Business Plan: A Blueprint for Running Your Life

The Personal Business Plan: A Blueprint for Running Your Life

Stephen Bruyant-Langer
The CEO Test

The CEO Test

Adam Bryant, Kevin Sharer

Publisher Resources

ISBN: 9780071778527