12A Study on the Influence of Personality on Savings and Investment in Cryptos
K. Manimekalai1*, T. Satheeshkumar2 and G. Manokaran3
1Department of Computer Applications, Sri GVG Visalakshi College for Women, Udumalpet, Tamil Nadu, India
2Department of Management Studies, Dr. N.G.P. Institute of Technology, Kalapatti, Coimbatore, Tamil Nadu, India
3School of Management, Sree Saraswathi Thyagaraja College, Pollachi, Tamil Nadu, India
Abstract
Crypto currency is a digital currency that can be usedin the same waylike traditional currencyas a second hand. It uses encryption to secure its transactions, control the growth of a single form of coin, and track every transaction across the whole network. A survey of 434 Indian investors was conducted. In addition to socio-demographic characteristics study related to the human populations gender, income, age, and education, financial behavior (savings, investment) were collected and analyzed. The purpose to invest in crypto currencies is impervious by socio-demographic characteristics or financial literacy. This study looks into the impact of behavioral and socio-demographic characteristics on investors’ intentions to invest in crypto currencies. This article creates an attempt to scan the impact of investors’ personalities on their investment behaviour. Financial advisors would benefit from studying the elements that control the behaviour of investors belonging to an assortment of personality groups in order to edify individual investors ...
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