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Follow Me! Creating a Personal Brand with Twitter
book

Follow Me! Creating a Personal Brand with Twitter

by Sarah-Jayne Gratton
August 2012
Beginner to intermediate
288 pages
5h 45m
English
Wiley
Content preview from Follow Me! Creating a Personal Brand with Twitter

Chapter 14

Social Media Entrepreneur at 17

“The best path to success is your own!”

@AmitV_Tweets

To have founded three successful companies is quite an achievement. To have founded them all by the age of 17 is nothing short of phenomenal, and that’s the best word with which to describe Amit Verma (@AmitV_Tweets).

This brilliant young entrepreneur has a wise head on his young shoulders, something that comes across clearly in his personal brand message. Amit built a strong personal brand on Twitter and credits much of his companies’ successes to Twitter. He first learned of Twitter as a young schoolboy, when it was officially launched back in 2006, but remembers being “too busy concentrating on my studies to sign up.” His first priority back then, he remembers, was to “make my parents proud,” which they certainly were when he finally graduated from high school with exceptional grades.

Later, Amit’s love of technology led him to become an avid reader of technology and gadget-related articles, and it led him back to Twitter once more. He recalls, “I’m very much a gadget freak and love to discover info about them. It was while watching a television show on gadgets Twitter was mentioned again, and I suddenly felt drawn to the excitement of the platform and what I felt it could offer me in terms of meeting others with interests similar to mine.”

Amit signed up and created an account on ...

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Publisher Resources

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