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Spiritual Climate in business organisations and its impact on customers’ experience
Ashish Pandey & Rajen K. Gupta
Introduction
In the midst of dynamic economic forces and technological breakthroughs, business corporations are set to play the lead role in shaping and creating modern society. If the revenues of governments and corporations are listed together, 77 of the top 100 are corporations (Assadourian, 2006). The top 100 Trans National Corporations alone account for one-tenth of the gross world product. With their tremendous resources and being embedded in the social system, corporations can exert extraordinary influence over the civic, economic, and cultural life of society.
The source of the market value of firms is shifting towards ...
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