Chapter 6Customer Relationship Management: Politics and Stakeholders
In This Chapter:
Power and Politics
Stakeholder Identification
Stakeholder Categorization
Best Stakeholder Management Practices for the Business Analyst
In this chapter, contributing author Richard Vander Horst discusses how important it is for the business analyst to understand project stakeholders, analyze their ability to influence the success of the project, and operate effectively in the context of the power and politics that are always present in the organization.
Power and Politics
One of the most important responsibilities for a business analyst is to identify key stakeholders—individuals and groups who are involved in or will be impacted by the project—and draw them ...
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