Chapter 2. Beginnings—Establishing a Venture


This chapter reviews the various issues that require careful attention in the preliminary stages, before the company is established: a close scrutiny of the idea, its necessity and feasibility, forming the team, and incorporating the company.

The Price of Success and Failure

Every entrepreneur should know that the vast majority of startup companies fail. In most cases, the bulk of the returns on the venture capital investment portfolio is yielded by very few investments, whereas most of the portfolio is expunged. There is a high probability that the entrepreneur's company will comprise part of that component of the investment portfolio.

In addition, as an entrepreneur, one should be prepared ...

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