Skip to Content
From Data To Profit
book

From Data To Profit

by Vin Vashishta
July 2023
Intermediate to advanced
352 pages
7h 35m
English
Wiley
Audiobook available
Content preview from From Data To Profit

CHAPTER 3Why Is Transformation So Hard?

Continuous transformation and data break traditional business culture. That's why change doesn't come easily. Continuous transformation, data, and AI have institutional barriers to overcome.

Continuous transformation and enterprise-wide alignment sound awesome until you see them play out in the real world. Both constructs face significant challenges because legacy strategy, which most businesses are built on, is foundationally broken. Technical strategists must overcome not only digital debt but also strategic and cultural debt. We don't succeed in anything else if we don't make changes at this level.

In this chapter, I will introduce you to the sources of strategic and cultural debt. There's a reason so many well-run businesses have failed to implement a data-driven business. The challenges are structural, and understanding the root causes will help you to move forward.

By the end, you'll have a better grasp of how we got here and why buy-in is so challenging to get. You'll see the barrier to adoption more clearly and be ready for the solutions in the next two chapters.

Cautionary Tales

CNN+ was the streaming version of the first 24-hour news channel. The business allocated a total budget of $1 billion to developing, launching, and growing the new streaming offering over 4 years. It was touted as the future growth engine for CNN in a changing content marketplace.

Cord cutting is an existential threat to CNN's business model, and the ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Read now

Unlock full access

More than 5,000 organizations count on O’Reilly

AirBnbBlueOriginElectronic ArtsHomeDepotNasdaqRakutenTata Consultancy Services

QuotationMarkO’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
Julian F.
Head of Cybersecurity
QuotationMarkI wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.
Addison B.
Field Engineer
QuotationMarkI’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.
Amir M.
Data Platform Tech Lead
QuotationMarkI'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Mark W.
Embedded Software Engineer

You might also like

How Finance Works

How Finance Works

Mihir Desai
Digitalization of Financial Services in the Age of Cloud

Digitalization of Financial Services in the Age of Cloud

Jamil Mina, Armin Warda, Rafael Marins, Russ Miles

Publisher Resources

ISBN: 9781394196210Purchase Link