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From Idea to Web Start-up in 21 Days: Creating bacn.com by Scott Kveton, Jason Glaspey

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Chapter 1. Why Bacon?

PEOPLE LOVE BACON. It’s hard to say why, but people just seem to have a passion about this particular food item that you don’t find with other things, even other types of pork. And while people have probably always loved bacon, it seems to be around mid-2007 that bacon started moving into the category of “meme.”

At first, it was kind of a publicly-known inside joke: pronouncing your love for bacon defiant of the general knowledge that bacon was unhealthy. And any bacon-related products, be it band-aids or T-shirts, would win you little comments of adoration when you wore them or set them on your desk at the office.

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