Growth is less a result of luck or tactics, but rather sheer force of will. In this chapter we’re going to explore scaling your scaling, growing what is already growing in the business and achieving more every day. We’re going to examine the most effective growth tactics available and explore why certain tactics don’t work.
Record, Measure, and Test
You’ll no doubt have hundreds of ideas on how you can grow. Some will come from this book, and some from books like Traction by Gabriel Weinberg, or 10x by Grant Cardone. Whatever ideas you have, the reason some businesses grow and scale, and others ...
