FT Guide to Business Start Up 2012, 7th Edition

FT Guide to Business Start Up 2012, 7th Edition

by Sara Williams
Released October 2011
Publisher(s): Pearson Business
ISBN: 9780273762508

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Book description

If you’re looking to start your own business, then make sure you have a copy of The Financial Times Guide to Business Start Up 2012 on your shelf.  This is the most up-to-date resource and reference for anybody serious about making their business a successful one.

The Financial Times Guide to Business Start Up 2012, is the most authoritative and credible small business and start-up guide covering everything you need to know, taking you quickly and simply through finance, tax and law, recruiting, premises, marketing, sales, pricing, people management and everything else an entrepreneur has to tackle to succeed.

Table of contents

  1. Cover
  2. The Financial Times Guide to Business Start Up 2012
  3. Contents
  4. Acknowledgements
  5. Updates and further information
  6. You and your ideas (1/3)
  7. You and your ideas (2/3)
  8. You and your ideas (3/3)
  9. Who will buy? (1/3)
  10. Who will buy? (2/3)
  11. Who will buy? (3/3)
  12. A spot of coaching (1/2)
  13. A spot of coaching (2/2)
  14. Your business identity (1/4)
  15. Your business identity (2/4)
  16. Your business identity (3/4)
  17. Your business identity (4/4)
  18. Are you sure? (1/2)
  19. Are you sure? (2/2)
  20. The business plan (1/2)
  21. The business plan (2/2)
  22. Timing the jump
  23. Less than 100 per cent (1/2)
  24. Less than 100 per cent (2/2)
  25. Off the peg (1/5)
  26. Off the peg (2/5)
  27. Off the peg (3/5)
  28. Off the peg (4/5)
  29. Off the peg (5/5)
  30. Franchises (1/4)
  31. Franchises (2/4)
  32. Franchises (3/4)
  33. Franchises (4/4)
  34. Beating the pirates (1/2)
  35. Beating the pirates (2/2)
  36. The right name (1/2)
  37. The right name (2/2)
  38. Getting the message across (1/4)
  39. Getting the message across (2/4)
  40. Getting the message across (3/4)
  41. Getting the message across (4/4)
  42. Getting new customers (1/3)
  43. Getting new customers (2/3)
  44. Getting new customers (3/3)
  45. Building customer relationships (1/2)
  46. Building customer relationships (2/2)
  47. How to set a price (1/3)
  48. How to set a price (2/3)
  49. How to set a price (3/3)
  50. Choosing your workplace (1/3)
  51. Choosing your workplace (2/3)
  52. Choosing your workplace (3/3)
  53. Information technology – and other equipment (1/2)
  54. Information technology – and other equipment (2/2)
  55. Professional back-up (1/2)
  56. Professional back-up (2/2)
  57. Getting the right staff (1/5)
  58. Getting the right staff (2/5)
  59. Getting the right staff (3/5)
  60. Getting the right staff (4/5)
  61. Getting the right staff (5/5)
  62. Your rights and duties as an employer (1/8)
  63. Your rights and duties as an employer (2/8)
  64. Your rights and duties as an employer (3/8)
  65. Your rights and duties as an employer (4/8)
  66. Your rights and duties as an employer (5/8)
  67. Your rights and duties as an employer (6/8)
  68. Your rights and duties as an employer (7/8)
  69. Your rights and duties as an employer (8/8)
  70. Your business and the environment
  71. Insurance (1/2)
  72. Insurance (2/2)
  73. Forecasting (1/5)
  74. Forecasting (2/5)
  75. Forecasting (3/5)
  76. Forecasting (4/5)
  77. Forecasting (5/5)
  78. Raising the money (1/4)
  79. Raising the money (2/4)
  80. Raising the money (3/4)
  81. Raising the money (4/4)
  82. Staying afloat (1/4)
  83. Staying afloat (2/4)
  84. Staying afloat (3/4)
  85. Staying afloat (4/4)
  86. Moving ahead (1/3)
  87. Moving ahead (2/3)
  88. Moving ahead (3/3)
  89. Not waving but drowning (1/2)
  90. Not waving but drowning (2/2)
  91. Keeping the record straight (1/3)
  92. Keeping the record straight (2/3)
  93. Keeping the record straight (3/3)
  94. Tax (1/8)
  95. Tax (2/8)
  96. Tax (3/8)
  97. Tax (4/8)
  98. Tax (5/8)
  99. Tax (6/8)
  100. Tax (7/8)
  101. Tax (8/8)
  102. VAT (1/3)
  103. VAT (2/3)
  104. VAT (3/3)
  105. Pensions and retirement (1/2)
  106. Pensions and retirement (2/2)
  107. References (1/3)
  108. References (2/3)
  109. References (3/3)
  110. Index (1/2)
  111. Index (2/2)

Product information

  • Title: FT Guide to Business Start Up 2012, 7th Edition
  • Author(s): Sara Williams
  • Release date: October 2011
  • Publisher(s): Pearson Business
  • ISBN: 9780273762508