June 2019
Intermediate to advanced
232 pages
5h 24m
English
Daniel Pink begins his book Drive: The Surprising Truth About What Motivates Us with the story of two simple studies that should change the way economists and organizations consider human behavior. They should also change the way we think about compliance training.
In the first story, Professor Harry F. Harlow and his colleagues at the University of Wisconsin set out to measure the ability of rhesus monkeys to solve complex problems. The researchers devised clever mechanical puzzles that the monkeys would have to solve to unlock a small food compartment that hid a delicious treat. They’d planned a two-week study, measuring whether the monkeys could learn to solve the puzzles ...