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Fundamentals of Business Writing

Book Description

A ground-breaking approach to writing with a greater focus on planning and revising documents.

Table of Contents

  1. Cover Page
  2. Title Page
  3. Copyright Page
  4. Contents
  5. About This Course
  6. How to Take This Course
  7. Pre-Test
  8. 1. Introduction to the Business Writing Process
    1. How This Course Differs from Others
    2. Old Attitude
    3. New Attitude
    4. The Four Steps of the Business Writing Process (BWP)
    5. Strategies for Achieving an Effective Business Writing Style
      1. Formatting
      2. Streamlining
      3. Clarifying
    6. Typical Types of Business Documents
      1. Letters
      2. Memos
      3. Reports
      4. Proposals
    7. Sample Documents I and II
    8. Outline of Chapters
    9. Recap
  9. 2. Step I: Analyze Your Purpose and Audience
    1. Old Attitudes
    2. New Attitudes
    3. Benefits to Analyzing Your Purpose and Audience
    4. Questions to Ask About Your Purpose
    5. Questions to Ask About Your Audience
    6. Applying the 5W’s and 1H Technique
      1. Review Your Analysis of Your Purpose
      2. Review Your Analysis of Your Audience
      3. Imagine the Questions Your Audience Will Ask
      4. The Requirements of an Apple Pie Eater
    7. Recap
  10. 3. Step II: Organize the Document, Part I
    1. Writers Who Don’t Take Time to Organize
    2. Adopt a Better Way to Organize Your Time
    3. Old Attitude
    4. New Attitude
    5. A Five-Step Organizing Procedure (The First Three Steps)
      1. Step 1: Brainstorm the Information
      2. Step 2: Research the Information You’re Missing
      3. 3: Chunk the Information
    6. Recap
  11. 4. Step II: Organize the Document, Part II
    1. Writers Who Don’t Stop to Think Where They Are Going
    2. Old Attitude
    3. New Attitude
    4. A Five-Step Organizing Procedure (The Last Two Steps)
      1. Step 4: Sequence Information in Logical Patterns
      2. 5: Outline Your Document
    5. Recap
  12. 5. Step III: Write Your Draft
    1. Old Attitudes
    2. New Attitudes
    3. Increase Your Writing Efficiency
      1. Write Your Draft Section-by-Section
      2. Write Short Paragraphs
      3. Write as You Speak
      4. Use Strong Verbs
      5. Adapt Boilerplate to Suit Your Needs
      6. Take Advantage of a Word Processing Program
      7. Write Without Revising
    4. Recap
  13. 6. Step IV: Revise Your Writing—An Overview
    1. Old Attitude
    2. New Attitude
    3. Revise Your Ideas About Revising
    4. Use an Editor’s Checklist in Revising Documents
      1. Use the Checklist to Sweep Through Documents
      2. Use the Checklist to Diagnose Problems in Sample Document II Use the Checklist to
      3. Make the First Sweep in Revising Sample Document II
    5. Recap
  14. 7. Step IV: Revise Your Writing: Format the Document
    1. Good Formatting Makes Documents Easier to Read
    2. Old Attitude
    3. New Attitude
    4. Strategies for Improving the Format
      1. Shorten Paragraphs
      2. Use Vertical Lists
      3. Use Headings or Headlines Appropriately
      4. Consider Converting Your Headings to Headlines
      5. Infuse Documents with White Space
      6. Use a Full-Block Rather Than a Traditional Format
      7. Make Your Right Margins Ragged
    5. Applying Formatting Strategies in Revising Documents
    6. Recap
  15. 8. Step IV: Revise Your Writing: Streamline Sentences
    1. Old Attitude
    2. New Attitude
    3. Streamline Your Sentences
      1. Identify and Revise Run-On Sentences
      2. Divide Long Sentences Into Their Components
      3. Use Transition Words Appropriately
      4. Eliminate Meaningless Intensifies
      5. Delete Filler Phrases
      6. Substitute Concise Expressions for Long-Winded Ones
      7. Eliminate Redundancies
      8. Consider What Other Words You Might Delete
    4. Applying Streamlining Techniques in Revising Documents
    5. Recap
  16. 9. Step IV: Revise Your Writing: Clarify Subjects and Verbs
    1. Old Attitude
    2. New Attitude
    3. Focus on the Human Element
    4. Use the Active Voice Rather Than the Passive Voice
      1. Review Basic Sentence Structure
      2. Distinguish Between Subjects that Receive Action and Those that Perform Action
      3. Distinguish Verbs that Include Some Form of the Helping Verb To Be
      4. Convert Passive-Voice Constructions to Active-Voice Constructions
    5. Use Strong Verbs Rather Than Weak Ones
      1. Identify Weak Verbs
      2. Convert Weak Verbs Into Strong Ones
    6. Revising Documents to Clarify Subjects and Verbs
    7. Recap
  17. 10. Step IV: Revise Your Writing: Correct Grammar, Punctuation, Spelling, and Typing Errors
    1. Old Attitude
    2. New Attitude
    3. Correct Grammatical Mistakes
      1. Use Grammar and Style Checkers
      2. Correct Dangling Modifiers
      3. Correct Misplaced Modifiers
      4. Check Pronoun Agreement
      5. Use Contractions Appropriately
      6. Refer to a Grammar Handbook
    4. Distinguish Between Words that People Often Confuse
      1. Distinguish Between Affect and Effect
      2. Distinguish Between Imply and Infer
    5. Correct Punctuation Errors
      1. Refer to a Style Manual
      2. Use Commas Correctly
    6. Correct Misspellings
      1. Use a Dictionary
      2. Take Advantage of Spelling Checkers
    7. Check for Typographical Errors
    8. Recap
  18. 11. Step IV: Revise Your Writing: The Final Task
    1. Old Attitude
    2. New Attitude
    3. Make Five Sweeps Through Your First Draft
    4. Use the Editor’s Checklist to Guide You
      1. Diagnose What’s Wrong with Sample Document I
    5. Congratulations on Completing the Course
    6. Recap
  19. Bibliography
  20. Post-Test
  21. Index
  22. Footnotes
    1. Chapter fm06