CHAPTER 4Developing a Mission, Vision, Goals, and Objectives for the Project

Before a project team does any work, it should spend time ensuring that it has a shared understanding of where it is going. The terms used to define that destination are “mission,” “vision,” “goals,” and “objectives.” And it is at this very early stage that projects tend to fail, because everyone takes for granted that “we all know what the mission is.”

Defining the Problem

Every project solves a problem of some kind, but people are inclined to skip over the definition of the problem. This is a big mistake. The way you define a problem determines how you will solve it, so it is critical that a proper definition be developed. For example, too often a problem is defined ...

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