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Funny Business by Christopher Byrne

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7Play Is Assessing Information, Taking Risks, and Taking Action

Recently, a great deal of focus in certain sectors of the toy industry has been placed on the need to get preschoolers active as a way of encouraging health and preventing childhood obesity. That’s all very well and good; no one wants to see children being unhealthy. But what boggles the mind is that anyone who has spent any time with a healthy preschooler knows that getting him or her active isn’t the problem. Getting a kid to sit down and be still is more difficult. For our purposes, however, we want to talk about play as an active process of discovery and information-processing. In the adult world, and particularly in business, this shows up as ongoing choices, experimentation, ...

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