iOS Game Resources: Analytics
Michael Oiknine, CEO of leading iOS analytics service Apsalar (www.apsalar.com), brought a lot of insight on gaining and monetizing mobile players to this book. Apsalar has a free analytics platform called ApScience (www.apsalar.com/apscience), which offers a customizable dashboard, cohort-based analysis, analysis by user segmentation, trending reports, and other features.
Patrick Minotti and Peter Farago of Flurry Analytics (www.flurry.com) gave great data and advice for the iOS-related portions of this book. Flurry is a free service considered powerful and easy to use, and has been used by more than 70,000 companies on over 200,000 apps. The analytics service is free and works cross-platform on iOS, Android, Windows Phone, BlackBerry, HTML5, and JavaME. The firm also offers advanced features such as Funnel Analysis, Category Benchmarks, Audience Composition, Custom Segments, and more.