Chapter Thirteen

Using Biometric Measurement to Help Develop Emotionally Compelling Games

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Richard Hazlett is on the faculty at Johns Hopkins University School of Medicine; he also offers private consulting to businesses. He has a Ph.D. in psychology and has spent his research career developing methods to better measure emotional experience and product desirability. He has applied these methods to understanding the computer user and the video gamer, and has presented his findings and methods at numerous conferences and in publications in leading journals. As a consultant, he works with Fortune 500 companies as well as startups to help them with ...

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