Chapter Twenty-Two

Interview with Don Norman, Principal in the Nielsen-Norman Group, and Professor, Northwestern University

Interviewer: Katherine Isbister


Don Norman is co-director of the joint MBA/Engineering program at Northwestern University that emphasizes design and operations, cofounder of the Nielsen Norman Group, and former vice president at Apple Computer. He serves on numerous advisory boards. He has received honorary degrees from the University of Padova (Italy) and the Technical University of Delft (Netherlands), and the Benjamin Franklin Medal in Computer & Cognitive Science from the Franklin Institute. He is well known for his ...

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