13AMPLIFY . . . TRANSFORMING YOUR BUSINESS POTENTIALCHANGE YOUR POTENTIAL
13.1 AMPLIFYING . . . THE CAPACITY TO ACHIEVE MORE
So what have we learnt? . . . ‘Gamechangers' make sense of a fast-changing world, thinking bigger and different, finding their space, redefining the rules, engaging people on their terms, and creating the future in their own vision. They can be big or small, start-ups or well established.
But success requires more. More than an idea. More than action.
Success requires you to amplify – from initial idea to scalable impact, from early adopter to mainstream customer, from positive buzz to profitable growth. Amplifying is about increasing your capacity ...
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