How can game mechanics and game design help you deliver an engaging, sticky and viral experience to your customers? This video shows you how to take advantage of gamification—the secret ingredient that's fueled the success of Foursquare, Nike+, Groupon, and many other websites and mobile apps.
Gamification expert Gabe Zichermann demonstrates the design strategy and tactics you need for integrating game mechanics into any kind of consumer-facing experience, either new or existing. It can be a complicated process, given hundreds of technical and process options available. In this video, Gabe provides a series of clear steps for developers, producers, and product managers who want their websites to deliver powerful consumer engagement and enjoy viral growth.
Key Takeaways Include:
Complete a set of short challenges and receive access to a series of exclusive supplemental videos from thought leaders in the gamification industry. Visit GamificationU.com after ordering the video to gain access.