Introduction
The apparel industry
Abstract
The production of clothes, which was considered to be an art in the prehistoric period, has undergone several technological changes. The technological innovations have helped apparel manufacturers, brand merchandisers and retailers to shift towards a new global reality where customer choice and service are not just the priorities; but have the potential to create a difference between the success and failure in a highly competitive market. Today, in the global apparel trade, the retailers and brand merchandisers are playing a dominant role, and the apparel industries continue to change faster than ever. ...
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