Generation Entrepreneur

Book description

Something has changed the business world. Big business has lost its allure for the new generation. Where once youthful employees pursued corporate goals, generation entrepreneur dream their own dreams. Corporate man is dead. Long live generation entrepreneur This is the age of the entrepreneur. What began in Silicon Valley as a dream for a select few has become a worldwide phenomenon. For growing numbers of young business people, creating a business has become a calling, a vocation, a mission. They are what they do, and they do what they are. Above all, they do their own thing. Meet the new wealth creators and read the handbook for a new business generation.

Product information

  • Title: Generation Entrepreneur
  • Author(s): Stuart Crainer, Des Dearlove
  • Release date: December 2000
  • Publisher(s): Pearson Business
  • ISBN: None