INTRODUCTION

It feels like generative AI has come out of nowhere, doesn't it? Perhaps you were happily going through life thinking artificial intelligence was something other people had to worry about. And then boom! Suddenly, everyone's talking about this new thing called “ChatGPT” and how it's going to take over everyone's jobs.

As you've no doubt noticed, there's a lot of hype around generative AI (or GenAI as I call it in this book), and tools like ChatGPT. I expect you've picked up this book because you want to cut through the chatter and understand just what the deal is with GenAI. Is it really worthy of the hype? How might GenAI impact your job? Should your organization be leveraging this technology?

To answer the first question, yes, GenAI really is worthy of all the noise. I believe it's one of the most powerful, transformative technologies that humans have ever had access to. It's right up there with the emergence of the internet. Seriously! We'll cover the second and third questions throughout this book but, spoiler alert, GenAI (probably) won't take your job. That said, it will almost certainly change the way you work. And yes, your organization should absolutely be looking to harness this transformative technology. That's why I wrote this book.

The Incredible Impact of Generative AI

I'm not the only one convinced that GenAI is utterly transformative.

One study led by Harvard found that GenAI tools helped workers at the Boston Consulting Group gain a 40% performance ...

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