CHAPTER 3
Mechanics of Charisma
Humans often overlook the most obvious things about other humans—and I start with myself in making that judgment. As a student of human behavior, I am much like Jane Goodall among the chimps, with one exception: I am also a chimp. So even though I know a fair amount about people, I can overlook basic things because I am caught up in the interplay that is humanity.
When average people run into a highly charismatic person, what is it that they recall about the person? Everyone who has an encounter with a decidedly charismatic person recounts the story in very similar fashion, regardless of whether the encounter went well or ended in tragedy. Whether it was, “He made me feel as though I was the only person in the ...

Get Get People to Do What You Want now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.