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Get Streaming! by Joe Follansbee

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3

Prepare Your Audio and Video

Terms to Know

Optimize: Streaming media producers optimize audio and video files before encoding by applying various filters or cropping techniques to remove unwanted audio noise or video artifacts.

Codec: A codec is a computer algorithm that removes certain amounts and types of data from the source audio or video file. The resulting file is much smaller than the source file, though it retains most of the audio and visual quality.

Bit rate: In the context of a streaming media file, the bit rate refers to the amount of data transferred across the Internet from the file per second. This should not be confused with the “bit rate” of captured audio and video files, which refers to the amount of detail gathered during ...

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