Get Your Venture Backed with Persuasive Data Viz

Table of contents

1. Contents
2. Good Charts
   1. A Note on the Ebook Edition
   2. Copyright
   3. Dedication
   4. Contents
   5. Introduction: A New Language and a Necessary Craft
   6. Part One: Understand
      1. 1. A Brief History of Dataviz: The Art and Science That Built a New Language
      2. 2. When a Chart Hits Our Eyes: Some Science of How We See
   7. Part Two: Create
      1. 3. Two Questions→Four Types: A Simple Typology for Chart Making
      2. 4. Better Charts in a Couple of Hours
   8. Part Three: Refine
      1. 5. Refine to Impress: Getting to the “Feeling Behind Our Eyes”
      2. 6. Refine to Persuade: Three Steps to More-Persuasive Charts
      3. 7. Persuastion or Manipulation?: The Blurred Edge of Truth
   9. Part Four: Present and Practice
      1. 8. Present to Persuade: Getting a Good Chart to Their Eyes and into Their Minds
      2. 9. Visual Crit: How to Practice Looking At (and Making) Good Charts
   10. Conclusion: Keep Going
   11. Glossary
   12. Notes
   13. Index
   14. Acknowledgments
   15. About the Author
3. Get Backed
   1. Title
   2. Copyright
   3. Contents
   4. Acknowledgments
   5. Introduction
   6. Part One: Create Your Pitch
      1. 1 The Birth of the Pitch Deck
      2. 2 The Building Blocks of a Pitch Deck
      3. 3 Story
      4. 4 Design
      5. 5 Text
      6. 6 Actual Pitch Decks
      7. 7 Pitching Exercises
   7. Part Two: Get Backed
      1. 8 A Primer on Startup Financing
      2. 9 Overview of Funding Sources
      3. 10 Intro
      4. 11 Build
      5. 12 Delight
      6. 13 Invite
   8. Conclusion
   9. Index
   10. About the Authors