Book description
Ask vital questions before you dive into data
Are your big data and analytics capabilities up to par? Nearly half of the global company executives in a recent Forbes Insight/Teradata survey certainly don’t think theirs are. This new book from O’Reilly examines how things typically go wrong in the data analytics process, and introduces a question-first, data-second strategy that can help your company close the gap between being analytics-invested and truly data-driven.
Authors from Tamr, Inc. share insights into why analytics projects often fail, and offer solutions based on their combined experience in engineering, architecture, product strategizing, and marketing. You’ll learn how projects often start from the wrong place, take too long, and don’t go far enough—missteps that lead to incomplete, late, or useless answers to critical business questions.
Find out how their question-first, data-second approach—fueled by vastly improved data preparation platforms and cataloging software—can help you create human-machine analytics solutions designed specifically to produce better answers, faster.
Getting Analytics Right was written and presented by people at Tamr, Inc., including Nidhi Aggarwal, Product and Strategy Lead; Byron Berk, Customer Success Lead; Gideon Goldin, Senior UX Architect; Matt Holzapfel, Product Marketing; and Eliot Knudsen, Field Engineer. Tamr, a Cambridge, Massachusetts-based startup, helps companies understand and unify their disparate databases.
Publisher resources
Product information
- Title: Getting Analytics Right
- Author(s):
- Release date: April 2016
- Publisher(s): O'Reilly Media, Inc.
- ISBN: 9781491956700
You might also like
book
Analytics Stories
Inform your own analyses by seeing how one of the best data analysts in the world …
book
Reporting, Predictive Analytics, and Everything in Between
Business decisions today are tactical and strategic at the same time. How do you respond to …
book
Analytics
For years, organizations have struggled to make sense out of their data. IT projects designed to …
book
People Analytics For Dummies
Maximize performance with better data Developing a successful workforce requires more than a gut check. Data …