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Global Television Formats by Sharon Shahaf, Tasha Oren

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18

REITERATIONAL TEXTS ANDGLOBAL IMAGINATION

Television Strikes Back

Tasha Oren

Format television is so ubiquitous a presence on the contemporary broadcast grid that, even more than the multi-strands of convergence media or the proliferating arcs of revitalized dramatic series, it has come to typify what television is in our contemporary moment. Yet, serious scholarly considerations of format, as we note in our introduction, have been curiously few.

Not only an industry bonanza, the format is also a theoretical challenge. The first scholar to undertake a sustained study of format as structure and industry, Albert Moran, defined, explained and explored the form as an international phenomenon, and his work remains foundational for format-scholarship. ...

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