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The Origins and Impact of Outsourcing: Reconfiguring the Post-Colonial City

Suman Gupta

Introduction

A woman in London recently rang the Life Insurance help-line and tearfully said that she had lost her husband. Please look a bit harder, the person at the other end advised.

Her call had been transferred to an Indian call-centre.

Here's another one:

A Birmingham housewife called the Repairs and Services Helpline and complained that her dishwasher wasn't working. The man at the other end politely suggested that she should fire him and employ another person.The man was an Indian call-centre worker. (Ahmad 2003)

When I found these anecdotes … jokes in bad taste … urban myths, or whatever they are, on one of the several thousand websites devoted ...

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