CHAPTER 11

GO DO!

There’s a popular business saying, ‘How do you eat an elephant?’ – to which the answer is, ‘One mouthful at a time’. It’s a phrase generally associated with time management, but it’s very useful for us when facing any big obstacle; and starting a business is certainly that.

In this final chapter we are going to take what we have learnt in this book and use it to show how to work your way through the vast-seeming task of setting up a business using self-determined goals and timetables, so that you can take all the encouragement contained between these covers and make a start on what might be the most exciting challenge of your life.

After all, this book is about self-development not shelf-development (don’t just leave it on your ...

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