December 2011
Beginner to intermediate
448 pages
11h 44m
English
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Creating a Testing Plan
At each stage in the testing process, the answers you receive will likely generate further questions and additional, “I wonder whether? …” Richard Mouser of ScientificWebsiteTesting.com (www.scientificwebsitetesting.com), one of our testing mentors, taught us these simple steps:
- Make a list of things you want to test.
- Prioritize that list.
- Start testing and keep adding to the list based on test results.
The next few sections discuss these steps in detail.
Making your list of things to test
You might not feel like you have any ideas worth testing at this point, but don't worry. You just need to start getting ideas down on paper regardless of whether the ideas are good.
If you follow this process, you'll end up with more ideas than you have time to test, and you'll never stop adding to your list. The most promising ideas will bubble to the top of your list, your website will get a little better with each test, and your marketing skills will get sharper in the process.
Think back to when you launched your website
Richard Mouser has a wonderful suggestion to help you come up with testing ideas. He notes that in the frenzy of getting a website built, there are always compromises. No one has the time to create the perfect website on the first try. And even if you had all the time and money in the world, how could you possibly know for sure what “perfect” would look like?
Take a deep breath, follow our mesmerizing pocket watch swinging back and forth, and feel ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.