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Google+ for Business: How Google’s Social Network Changes Everything, Second Edition by Chris Brogan

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4. Profiles and Examples of Google+ Business Users

In this chapter, I share some examples of people who use Google+ in an interesting way. Most companies use Google+ business pages to simply post a link to their websites or blog posts, but some companies use Google+ in a creative way to promote their businesses.

Please note that in all cases except for Mike Elgan, I sought no personal insight from the people mentioned in this chapter—these are just my observations of their efforts. Because Mike Elgan receives great attention and awareness for his efforts, I decided to ask him a few questions.

Mike Elgan—Media Maker

Let’s start with the power user of Google+, Mike Elgan. Mike is a media maker who writes for magazines and online sites such as ...

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