Part 2: Creating the Mashup
Chapter 3: Geocoding Web Content
There is plenty of great content on the Web that's just begging to be mapped! You may even have some content of your own that you'd like to map. This chapter provides numerous examples of how to geocode web content, which is the first step in creating a map-based mashup.
To geocode web content, you have to identify the content to be plotted. Once you have selected the content, you geocode the content so that it can be mapped. Remember that geocoding is the process of converting a location, such as an address, into a latitude/longitude pair. That latitude/longitude pair is the "meat" of location-based mashups and is what's needed to actually plot data on a map.
In this chapter, you ...
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