Chapter 1. Googling

 

googling (gü-g∂ling): To use the Google search engine to obtain information on the World Wide Web[1]

 
 --Merriam-Webster Online Dictionary

Have you ever searched for something you wouldn’t want your grandmother to know about? This question got me thinking about what is locked in the archives of Google’s databases and led me to several years of research into its products and services. What I found was a deep and wide range of free tools used without concern by millions of people, a complacency I patently disagree with. Contributing to Google’s success is the widely regarded notion that Google is adhering to its informal motto of “Don’t be evil.” Google stock has enjoyed a meteoric rise, despite the specter of the technology bubble. ...

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