About the Author

Images

Sam Horn, the Intrigue Expert, is a positioning/messaging/branding strategist with a twenty-year track record of results with such clients as Intel, NASA, Boeing, Cisco, KPMG, British Airways, ASAE, and Entrepreneurs Organization. She was a top-rated speaker at INC 500/5000.

Sam has helped thousands of entrepreneurs and executives (e.g., Jill Nelson, founder of Ruby Receptionists; FORTUNE Magazine’s 2012 #1 “Best Small Company to Work for in the US”; Charlie Pellerin, project manager of the Hubble Telescope; and Nina Nashif, founder of Healthbox and World Economic Forum Young Global Leader) to create intriguing books, keynotes, ...

Get Got Your Attention? now with the O’Reilly learning platform.

O’Reilly members experience live online training, plus books, videos, and digital content from nearly 200 publishers.