Philippe Apeloig, Paris
Anette Lenz, Paris
Vincent Perrottet, Paris
Once a design concept is established, the development phase begins with rapid prototyping. This is an invigorating activity as well as a critical juncture for any project. At this stage, even though it is clear in the designer’s mind, the idea is still very fragile. There is a constant possibility that the designer may overwork the project to the point where the spark of imagination in the original idea is lost.
It is correspondingly important to be receptive to new options as the work progresses. The designers we interviewed have a fluidity and ...