Great Strategy Considers More Than Customers and Investors
Employees, business partners, and local communities are often overlooked but are essential stakeholders in business strategy.
Every business today is under pressure to meet the needs of stakeholders beyond its customers and investors. Some organizations may view this as a burden, but others have successfully enhanced their value by meaningfully integrating employees, business partners, and communities into their strategies.
Reviewing these broader-based strategies using the framework outlined in our article “Changing How We Think About Change,” we found that strategies that consider the needs of nontraditional ...
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