CHAPTER 14
Avoid the Pitfalls of M&A and New Market Entry
“As for me, I am tormented with an everlasting itch for things remote. I love to sail forbidden seas, and land on barbarous coasts.”
—HERMAN MELVILLE, MOBY-DICK; OR, THE WHALE
Every business leader has heard the Siren Song of the Greener Pasture. Expanding beyond their organization’s existing core is increasingly feasible and enticing. New product categories, increasing channels to market, significant overseas expansion . . . the language and strategy of growth by adjacency has become commonplace in the last decade. Most large organizations nowadays have their own in-house corporate merger and acquisition (M&A) groups, which are active and stay alert to acquisition targets.
The enticing ...
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