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Guide to Computer Animation by Marcia Kuperberg

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chapter 7

image

the art and craft of telling a story: narrative and characterization

by Marcia Kuperberg

Chapter 7

by Marcia Kuperberg

The art and craft of telling a story: narrative and characterization

INTRODUCTION

Animation as you know, can be as simple as a word flashing on and off to entice you to visit a website. It can be interactive, requiring your participation to lead you to an end goal. It can be a flying logo at the end of a 20-second TV commercial to remind you of a product name or an ‘architectural walkthrough’ of, say, the 3D room you constructed after reading Chapter 3. These are common uses for animation, but at some stage you may ...

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