© Tony Jing 2018
Tony JingHacking Product Designhttps://doi.org/10.1007/978-1-4842-3985-8_2

2. Design Is a Mindset

Tony Jing1 
San Francisco, California, USA

Products exist to help people. We do things better, faster, or easier because of the products we use. The best products are so good at this that, eventually, they become natural extensions of our actions, ingrained in our everyday lives, and absorbed into the human experience. These products allow us to become better versions of ourselves. They do so by surfacing the values, virtues, and aspirations that are latent within us. This is why design is so important, because it complements the human condition.


What do putting push/pull labels on doors, hanging sunglasses on shirts, and ...

Get Hacking Product Design: A Guide to Designing Products for Startups now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.